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- #28 Email Open Rate Con Artists
#28 Email Open Rate Con Artists
Beware of the tricksters and email deliverability Charlatan's
Patrick Spielmann
July 03, 2024
“There’s nothing more sales can’t cure”
Anyone preaching Open Rates is a Con Artist (or Charlatan) at best.
Before you make bad business decisions on the basis of “Open Rates”, read this newsletter so you know exactly how they work, and never fall victim to ‘email deliverability’ experts claiming they can save your ‘open rates’ and email outreach.
The truth is open rates are Monopoly Money and here's why:
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