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- Don’t wait until you’re thirsty to dig the well
Don’t wait until you’re thirsty to dig the well
The smartest cold emailers stack now, send later [current deal ends tomorrow]
Hey, Patrick here.
I hear this one all the time, since we launched the Deals:
“I love the tools… I’m just not ready to use them yet.”
Totally fair.
Maybe you’re still building your list.
Still working on messaging.
Still waiting for your domain to finish warming up.
But I’ve been doing this for 12 years…
And there’s one lesson that never fails:
The people who win don’t wait until they’re ready.
They stack the tools, prep the system, and when the time’s right…
They hit send, and it works.
Let Me Tell You About Jordan
Jordan runs a fractional CMO agency.
He joined one of our early OverDrive cohorts last month, but he didn’t start sending for 3 weeks.
At first, he had the same hesitation:
“I love the tools… but I’m not ready yet.”
Still testing offers. Still building his list.
But he bought in anyway because he knew when the iron got hot, he needed to strike immediately.
Here’s what happened:
When he was ready, he didn’t spend 2 more weeks duct-taping tools, writing emails, fixing deliverability…
He sent his first campaign that afternoon.
→ 4,000 emails
→ 7 meetings
→ $41K in new retainers within 30 days
And get this…
He emailed me and said:
“The only reason I booked those deals was because I got setup before I needed it. When the opportunity came, I was ready to go. And it worked.”
Why Now > Later
If you’re early in the journey, the Lifetime Deal is perfect:
✅ No monthly payments eating up your cash
✅ Use it when you're ready: tomorrow or 3 months from now
✅ Stack your tools now, grow into them later
Let’s be honest:
By the time you’re “ready,” the $99 price will be gone.
It’ll be $149. Then $299.
Same tool. Just more expensive.
If you’re already sending, or ready to ramp up:
The Unlimited Plan gives you full throttle access:
✅ Unlimited sending
✅ Unlimited warmup
✅ Unlimited leads + copy
✅ Built to replace tools like Smartlead, Instantly, and Clay at a fraction of the price
The deals are flying off the shelf so you’re not alone!

Here’s the Move
Grab the engines you know you’ll need.
Want to build better lead lists? → EnrichEngine
Need to protect your inbox? → Warmup inside EmailEngine
Want to send when you’re ready? → EmailEngine
Still hate writing emails? → CopyEngine
Need help setting everything up? →Accelerator
Two Ways In:
🟠 Lifetime Deal – $99 one-time → Goes to $149, then $299
✅ Own your stack forever
✅ Best for self-starters building their cold email system over time
🟢 Unlimited Plan – $59/month → Goes to $79, then $99
✅ Full power, unlimited everything
✅ Best for teams, agencies, or anyone ready to scale now
PS – The longer you wait, the more expensive this gets.
Buying now doesn’t mean sending now.
It just means you’re smart enough to lock in the deal while it’s still a no-brainer.
PPS – Price jump hits tomorrow at midnight.
Don’t be the person emailing us Thursday morning begging for the old price.
We won’t be able to help.
Disclaimers: 3rd party enrichments & AI writing costs are billed via a ‘metered balance’. Current promo pricing will increase soon. No extensions or exceptions. Unlimited plans are subject to fair use policies to prevent abuse and ensure stability for all users. By subscribing you agree to the terms & conditions.
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