Failed, Bounced, Blocked...Then 827 Meetings

Hey, Patrick here.

Last fall Steve’s revenue lifeline snapped overnight.

Cold email had fed his whole business, then Tuesday morning it flat lined.

They’d built their whole business acquisition funnel on cold email.

In a blink of an eye:
No replies.
No bookings.
No new customers.
Just crickets and a CEO pacing like a caged tiger.

This is when most founders yank the plug.
Blame the channel.
Move budget to ads or pray that referrals pick up.

But Steve did something else.
He doubled down.
And called an expert before bleeding out.

Rebuilding the Engine

Nobody wants to rebuild something that works.
But that’s just the way the cookie crumbles sometimes.
No good thing lasts forever, unfortunately.

So when we started working with Steve we architected a new cold email system.
We spun up fresh domains, warmed them…slow, manual, boring.
Crafted new campaign copy.
Then we launched.

Two days after launch, bounce rates spiked to 10%+.
Options: Burn the strategy or fix the leak.

We chose fix and and bounce rates slid under 2% overnight.
And meetings started flooding in the door.

For about 2 weeks everything was great.

Until this happened…

Cloudflare shut every domain down.

Steve watched everything vanish in real time.

Again, no replies, no bookings, or new customers.

Most people, again, would have given up.

Not Steve.

Staying in the Fight

Determined to make it work, Steve stayed the course.

Which meant, we had to start over!

Finally we got everything relaunched.

And you might not believe it, but since then…

With things steady, we opened the throttle.

Volume climbed to 66,143 sends with zero personalization.

The results:

• 827 meetings landed

• 25–30 demos per rep, per week

• 7 new hires to handle overflow

What changed?

One notebook page process and the refusal to tap out.

Lesson: Consistency compounds faster than shifting gears and quitting.

Delete the Doubt, Unlock the Pipeline

Cold email isn’t broken, hesitation is.

Patch the hidden leak once and everything downstream surges:
Replies, bookings, customers.

Steve turned a dead channel into his easiest win.

You can do the same.

Ready to learn Steve’s secret?

I’m unpacking the full playbook, minus the headaches, inside “How to Cold Email Like a Pro.”

Show up with whatever’s limping in your cold email strategy:
Leave with a send-ready campaign and the scripts agencies bill $5k for.

Seats are free but they are limited on a first come first serve basis.
➡️ Reserve your spot here before they run out.

PS – Quitting feels cheaper than fixing until you total up the pipeline you never built.
Stick around on July 16 and I’ll hand you the same system Steve used.

PPS – I’ll drop a game-changing announcement near the end.
Live eyes only, I’m not sending a replay.