- Cold to Gold Newsletter
- Posts
- Why Your Cold Emails Aren’t Converting
Why Your Cold Emails Aren’t Converting
...and How to Fix It with Lead Magnets
“There’s nothing more sales can’t cure”
Let’s face it.
The average cold email doesn’t convert.
It’s not because cold outreach is dead. Far from it.
It’s because most businesses are promoting boring, uninspiring offers that don’t resonate with their prospects.
Your prospects don’t want to hear about your company’s features. They’re flooded with those emails every day. What they need is something valuable upfront, something that grabs their attention and makes them WANT to respond.
So, what’s the fix?
It’s simpler than you think.
Reply